La Pelota

La Pelota began as a single outdoor padel club in Qatar, built around court bookings. The potential was clear but underleveraged. Seasonality constrained momentum, coaching was undervalued, and the venue lacked a distinct identity.

We transformed La Pelota into a premier sports destination where people come to train, play, and belong.

La Pelota padel club hero visual
Scope of Work
Strategy & ConsultingBrand & Identity DesignWeb Design & DevelopmentSocial Media ManagementContent Production
Key Results

In 12 months, the single court became a sports destination.

2Branches including Lusail
400Academy registrations
800+Court bookings
420,771Organic views
534,686Views from ads
3.2%Engagement rate
10,283Interactions
4,484Leads from ads

Brand Identity

The visual language of La Pelota is built on a high-energy contrast between deep indigo, sophisticated grays, and a vibrant yellow-green.

Brand Mockups

The La Pelota identity applied across physical and digital touchpoints, from professional athlete gear to court-side branding.

Web Experience

A website that brings La Pelota's energy and community to life while making the path to booking clear and simple.

Content Production

Every piece of content was built to capture La Pelota as it really was. Court sessions, coaching moments, and community building kept the brand active and real across all platforms.

A community in motion, captured through narrative-driven reels that keep the brand active and real online.

Reel 01The brand in motion
Reel 01

The brand in motion

A narrative-driven look at the La Pelota brand identity applied to active gameplay.

Creative Visuals

Instagram feed mockup showing the purple/lime visual identity applied consistently across post types.